The Medved Endurance Project 2024The Medved Endurance Project 2024


Serving the Rochester Running Community since 1984.


Celebrate 40 Years with us

Come join us in celebrating 40 years of serving the Rochester…

Wednesday Night Trail Runs

It's that time of year where we start playing on the trails every…

New Products

NEW PRODUCTS ALERT! We are constantly getting in NEW products!…

Upcoming Events

What our customers have to say

I never experienced a shoe fitting like this. What a great experience–knowledgable, friendly service with Dave as my shoe and foot guru, and shoes that I can’t wait to lace up.

Jennifer D.Facebook Review

Always great service from knowledgeable and down to earth staff. And fun running groups on Wednesdays too.

Jeff C.Facebook

Was in Pittsford visiting my parents and needed cross country shoes for two of my children. I was truly impressed with the store and staff! My children are used to buying shoes for looks. Dan had them try on multiple pairs for the FEEL. They were surprised how each felt different once they “test ran” them through the store. Left so happy I brought my other non-runner daughter back to be fitted with shoes for gym class. They brought her lemonade while she was being fitted and treated her like a rock star. I will come back to Medved each summer before school to outfit the kids and myself for the upcoming year. Truly a wonderful shopping experience!

Kristin C.Facebook

I can’t say enough about how wonderful this store is. The staff is patient, knowledgeable, and very friendly. Their selection is broad. They have something that would work for everyone. They were also super tolerant of my very active 2 year old. They made him feel welcome and entertained while I shopped for shoes. I won’t be buying shoes anywhere else in Rochester!

Alicia AFacebook Review

Love this store. They’re not just there to sell you shoes, they’re there to sell you the right shoes for you! Staff is so very knowledgeable and helpful.

Judy WFacebook Review

I keep returning to Medved becauseof their superior service and selection. Never have I had to wait for service and they always have far more than you imagine for all your footwear and apparel needs. My favorite running supply store.

Noah MFacebook Review

I’m shouting out a big THANK YOU to the staff at Medved for providing an awesome shopping experience today. The staff member was extremely pleasant, professional, knowledgeable, assessed my running style on video, and then sized me in the perfect shoe. All while allowing me to make an exchange. Thank you very much!

John CFacebook Review

The brand I like no longer makes my preferred running shoe so to get them I have to scour the internet. By some miracle, Medved had a pair in stock in my size. I ordered shoes online and they shipped almost immediately. I asked a question with my order and got a lovely response via email and hand written note in my order (Thank you, Elizabeth!!!). I am beyond pleased with the shoes and my experience with Medved. I will be ordering from this store again.

KBOn Line Customer

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