The Altra Torin 4.5 Plush Has Arrived!

The Altra Torin 4.5 has Arrived!
Boasting the same cushioned base as their predecessors in a lighter-weight package, the Altra Torin 4.5 Plush makes asphalt and concrete feel like marshmallows.
Key Updates:
  • More than an ounce lighter than the previous model.
  • Updated knit upper for a more luxurious feel.
  • Updated midsole foam for a lightweight ride and snappy response.
Shop online today or schedule an appointment to try on the new Torin 4.5 Plush.
We are now able to reopen our store on a limited basis.
Re-Opening Guidelines
Customer Limit:
We can allow up to 6 customers in the store at one time, with groups no larger than two people. Please only bring someone with you if it is pertinent to your shopping trip. We ask you to be patient and understanding of this rule.
Appointments are Highly Encouraged:
Please call (585-248-3420) or schedule an appointment online so that we can stay within our customer limits and be prepared for your visit. We have In-Store Shoe Fit Appointments as well as In-Store Shopping Appointments available. Please select the In-Store Shopping option if you already know what you need and just need to come in to pick it up. If you do not have an appointment you may be asked to wait outside until we are able to serve you.
Face Masks:
Medved Team Members and customers are required to wear a face mask when entering the store and throughout your visit. The mask must securely cover your nose and mouth.
Medved Team Members and customers are required to use hand sanitizer upon arrival in the store. We will be cleaning high-touch areas throughout the day. Our restrooms and fitting rooms will not be open in order to comply with state guidelines.
Social Distancing:
Medved Team Members and customers are asked to maintain social distancing measures, giving each individual at least a 6-foot radius around them at all times.
Virtual Fit and Curbside Pick Up:
Both of these services are still available for those who choose contact-less shopping. Click here to schedule your virtual shoe fit .
Thank you, we look forward to serving you!
When shopping with us online you have the option to choose “curbside delivery.” When you pick up your order just pull up in front of our door, pop your trunk or hatchback, and will come out and place your items in your car without contact.
Don’t want to make the trip to the store? We are offering free shipping on all purchases over $99.99 and $5.00 shipping on smaller orders.
New Store Hours
Sunday – 12:00 noon to 4:00 pm
Monday – 10:00 am to 5:00 pm
Tuesday – 10:00 am to 5:00 pm
Wednesday – 10:00 am to 7:00 pm
Thursday – 10:00 am to 7:00 pm
Friday – 10:00 am to 5:00 pm
Saturday – 10:00 am to 5:00 pm
Special Orders Are Available
Don’t see what you need on our website ? Give us a call at 585-248-3420 or email We will do our best to fulfill your needs.
Are You Ready To Race?
Miss racing? There are many Virtual Races that may help keep you motivated. Here are a few:
One More Mile For Bay
From the outside looking in, running can appear to be a solitary endeavor.
But those of us fortunate to have spent any time in the ultrarunning community know that nothing could be further from the truth. Community is at the very heart of who we are and what we do.
Two of the most beautiful and compelling traits of the ultra community are their empathy and their willingness to help a runner in need. Be it a kind word, a gentle nudge, a piece of aid deep into a race, a shoulder to cry on or a kick in rear, we recognize that we are all in this together.
While in a race, it can be easy to diagnose what a runner may need in order to just keep going. In life that can be a lot more difficult, despite the fact that our desire to help is not diminished.
The Gannon Family, (Robbie, Bree, Bay, Chase and Kenz) have been staples of the trail ultra community for many years. Running and volunteering at more races than we can count,. Unfortunately, this past week, the Gannons experienced the awful tragedy of their oldest son, Bailey (Bay), taking his own life.
To know Bailey was to love him. He was a kind and athletic kid; an accomplished runner, whose smile would light up a room.
We are all left holding the grief of a life cut short.
The family, however, is also left with significant and unforeseen financial responsibilities, which were obviously not contemplated, and they need our help.
So, in an attempt to rally our community around one of our own we hope you’ll participate in this virtual memorial run and fundraiser to benefit the Gannon family in this difficult time.
Run Solo, Finish First
You have to look at the bright side of things; when you run solo, you will always finish first !
All participants will receive a Run Solo, Finish First sticker and a virtual certificate of completion showing their first-place finish.
The Longest Day is the day of the year with the most light – the summer solstice. Please consider participating in The Longest Day, a fundraising event to advance the care, support and research efforts of the Alzheimer’s Association.
Alzheimer’s is devastating and watching someone you love suffer through it is absolutely heart breaking. Our hope is through the collective efforts of the Alzheimer’s Association with events like these, money will be raised to fund important research for a cure. Thank you for your consideration and we hope you join the FUN and the FIGHT!
Given the challenges of COVID-19 and the desire to keep everyone safe, this will be a virtual event this year.
It has been a few months since we started scheduling Virtual Shoe Fits and so far the response has been very positive. Here is what some of our customers have had to say:
  • I was hesitant about this format at first but I was pleased with the process and outcome. I know I didn’t make it easy on you but you hung in there with me. No surprise actually because you always have excellent customer service. You actively listen to your customers and meet their needs. I could have ordered online but I feel it’s important to support local businesses. Thanks again for thinking outside the box and finding a way to help me take care of myself. – Cathy G
  • Thank you so much for your help! The shoes arrived a few days ago and I have been trying them out. I was really concerned about finding shoes that were comfortable without trying them on – especially changing brands but they are great! Thank you again. I appreciate it so much. – Amanda H
Schedule your virtual shoe fit today!
We will be offering Virtual Shoe Fits Monday through Saturday. 
The process will take about a half-hour.
Web conferencing details will be provided upon confirmation.
Here is how it works:
  1. Select a date & time that is convenient for you!
  2. Grab you current shoes and join for one-on-one shopping experience via Zoom.
  3. Chat with a fitting expert and answer some questions to determine the best types of shoes for you.
  4. Gait matters. To best assess, we may ask you to lace up and do some movement activities.
  5. Using your current shoe, we’ll determine proper sizing.
  6. We’ll discuss shoes that will be the best fit for you and your needs. Pick what you like!
  7. We’ll guide you to complete your shopping experience. Shoes will be shipped, free of charge!
  8. Yay, your perfect shoe arrived!
Already know what you want? Shop with us online at .
Looking for something on our website that you can’t find? We are adding more of our inventory daily. Give us a call at 585-248-3420 or email and we’ll see if we can help.
As always, thank you for your support, and keep moving!